About

About Us

Our philosophy and approach are built on the following key pillars:

Deep Industry Expertise

Our team of experienced professionals possess in-depth knowledge of the transportation industry. We have a thorough understanding of the industry's dynamics, emerging trends, regulatory requirements, and operational complexities. This expertise enables us to provide tailored solutions that address the specific challenges faced by transportation companies.

Comprehensive Transformation Solutions

We offer end-to-end transformation solutions that cover the entire customer and operational journey of transportation companies. From strategy and conceptual development to implementation, we help our clients optimize operations, which enhances the customer experience, drives sustainable growth, and improves efficiency. Our solutions encompass areas such as workforce and workflow analysis and configuration, operations transformation, operational excellence, revenue optimization, and regulatory compliance.

Qualitative & Quantitative Insights

Leveraging the power of research, data, and analytics, we provide actionable insights that drive informed decision-making. We partner strategically to enable organizations to collect and analyze relevant industry information, data, internal operational metrics, and customer feedback to identify areas of improvement and uncover growth opportunities. Our qualitative and quantitative insights ensure our clients make strategic decisions based on accurate and meaningful information.

Collaborative Partnership

We believe in building strong and collaborative partnerships with our clients. We work closely with their leadership teams, employees, and stakeholders to understand their unique challenges and goals. Through open communication and a collaborative approach, we co-create solutions that align with their vision, culture, and business objectives. We are committed to their success and act as trusted advisors throughout the transformation journey.

Results-Oriented Approach

We are driven by delivering measurable and sustainable results for our clients. We enable our clients to establish clear performance metrics and key performance indicators (KPIs) to track performance and employee engagement/satisfaction. Our solutions are designed to generate tangible outcomes, such as cost savings, revenue growth, process optimization, improved customer satisfaction, and enhanced competitive advantage.

Agility and Adaptability

We understand that the transportation industry is constantly evolving, and companies need to be agile and adaptable to stay ahead. Our team brings a flexible mindset and adapts their strategies to the changing business landscape. We help our clients embrace innovation, leverage emerging technologies, and navigate disruptions to drive long-term success.

Our Leadership.

Helton Ventures is a powerhouse of talent that brings together industry experts to provide innovative and sustainable solutions for their clients. Our team is results-oriented, fun, efficient, and collaborative, making us the perfect choice for businesses looking for success.

Deb Helton, MSW ACE

Owner and Principal

Deb is a professional operator and leader who has successfully built and renovated Continuity of Operations, Emergency Management, and Security Programs and capabilities within Aviation, Defense, Energy, Public Health, and State and Local Governments over the past 27 years.

Deb and her network stand ready to assist you to drive excellence in operations enabling and increasingly positive customer and stakeholder experience.

"At the end of every day, it's about we humans taking care of one another when it matters most. We can only properly care of those impacted by incidents when we maximize our collective strengths and skills daily, during normal operations. A team that trains and works together during normal operations will perform better when "the thing" that disrupts the operation happens. Disruptions can be focused continuity events or large-scale complex incidents - all response gets better when handled by a fully integrated team. I have not yet seen or been part of a perfect operations team or in a perfect operations center. But have been a part of and developed highly effective teams and efficient operations centers. If it's time to make your team or your ops center better, we would be happy to help".

James (Jay) Dixson, AAAE CM

Managing Partner

Jay is a highly experienced CX Strategy and Transformation leader with a strong background in designing and implementing customer-centric strategies, technology applications, and transformation initiatives across operational and service teams.

He is responsible for top-line growth, digital and CX delivery oversight and thought leadership for organizational, operational, and customer experience optimizations.

With his extensive experience, leadership capabilities, and diverse skill set, Jay brings immense value to any client seeking to drive customer-centricity, optimize operations, and deliver exceptional experiences.

"I'm excited to be on a team whose expertise lies in delivering comprehensive business transformation solutions that enable our clients to reimagine their operations, elevate their services, and create seamless journeys for their customers. Together, we amplify the power of transport and customer experience, leaving a lasting positive impact".

Our Wonderful Team.

Helton Ventures nurtures a vibrant and dynamic environment where fun, energy, and genuine passion converge. We are a team who loves what we do and are driven by the shared purpose of delivering experiential and operational transformation expertise to our clients. Together, we amplify transport and customer experience initiatives, creating a positive impact that resonates far beyond the surface.

Penny Sibley

Business Manager

Penny Sibley is the Business Manager we all need. Experienced, smart, detail-oriented, and organized, Penny ensures our business runs as smoothly as possible without missing a beat.

Jimmy Mynatt

Operations, Security and Safety Expert

Jimmy Mynatt is an Operations Expert with an impressive portfolio of executive experience in airfield management, safety, and security. With his visionary insights and commitment to excellence, he is the ideal leader to help take client operations to the next level.

Jeff Perry

Operations, Security, and Safety Expert

Jeff Perry is an Operations, Security, and Safety Expert with exceptional experience in leading large-scale operations. He is especially skilled in airfield operations, making him the go-to for complex projects that require organizational savvy and innovative thought partnership.

Noora Khalaf

Industrial Engineer and Process Expert

Noora Khalaf is an experienced Industrial Engineer who specializes in CX and operational process optimization and improvement. She is passionate about boosting efficiency and enabling clients to maximize their operational potential.

David Young

Operations Innovation and Technology Expert

David Young is a tech-savvy professional equipped with the skills needed to bring great ideas to life and enable client operations to succeed. He has a passion for operations, event management, and technology, and is renowned for his agility, innovative spirit, and being able to deliver a cutting-edge solution.